#GoLong
Super Bowl Sunday divides America, but one thing unites us—we watch on the big screen while playing it out on our phones.
With TikTok rolling out longer video creation capabilities, we invited creators to play while second-screening on their phones to go longer than ever for the big game.
Roles
Creative Strategy
Concept Ideation
Creative Direction
Set Direction
Script Development
Credits
Agency: ELA Advertising
Executive Creative Director: Carlos Musquez
Associate Creative Director, Copy: Meghan Puhr
Associate Creative Director, Art: Ethan Skelton
Senior Art Director: Paul Ricklen
Art Director: Bella Oriella